Draft External Communications Strategy 2019-2021

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Consultation has concluded

UPDATE NOVEMBER 2019

On 28 October 2019 considered a post exhibition report (available in the document library) and resolved:

1. That Council notes the submissions received.
2. That the External Communications Strategy 2019-2021 and amended Action Plan 2019-2021 be adopted.

Two submissions were received during the exhibition period. One related to the replacements of the existing noticeboards with digital notice boards. The second included the same suggestion as well as a suggestion that the bus shelter advertising include Council notices.

A minor amendment has been made to the action plan, under Priority 3 and activity 5.3.2.2 to expand the use of digital platforms for promotion and advertising to include investigating the feasibility and costs of installing and maintaining a digital screen in each suburb in the North Sydney local government area.

BACKGROUND

Council’s Draft External Communications Strategy 2019 - 2021 (available in the document library) outlines communications priorities across the organisation for the next two years.

This Draft Strategy recognises all Departments across Council play a role in communicating with our stakeholders. The Strategy identifies key actions from the North Sydney Community Strategic Plan 2018-2028 and the Delivery Program 2018/19-2020/21.

The Draft Strategy builds on four existing priority areas of the previous Strategy to:

  • engage and inform our community
  • support economic development
  • enhance digital communications; and
  • build Council’s identity.

It also confirms the need to pursue multiple channels for effective communication and supports the expansion of Council’s digital channels and capabilities in this area, in particular, video and social media.

The Draft Strategy places increased emphasis on partnering with local businesses to promote North Sydney as a visitor destination, in line with the tourism initiatives identified in the North Sydney Community Strategic Plan 2018-2028.

Submissions closed 5pm, 30 August 2019.

For further information contact Sandra Moore, Manager Communications & Events on 9936 8100.

UPDATE NOVEMBER 2019

On 28 October 2019 considered a post exhibition report (available in the document library) and resolved:

1. That Council notes the submissions received.
2. That the External Communications Strategy 2019-2021 and amended Action Plan 2019-2021 be adopted.

Two submissions were received during the exhibition period. One related to the replacements of the existing noticeboards with digital notice boards. The second included the same suggestion as well as a suggestion that the bus shelter advertising include Council notices.

A minor amendment has been made to the action plan, under Priority 3 and activity 5.3.2.2 to expand the use of digital platforms for promotion and advertising to include investigating the feasibility and costs of installing and maintaining a digital screen in each suburb in the North Sydney local government area.

BACKGROUND

Council’s Draft External Communications Strategy 2019 - 2021 (available in the document library) outlines communications priorities across the organisation for the next two years.

This Draft Strategy recognises all Departments across Council play a role in communicating with our stakeholders. The Strategy identifies key actions from the North Sydney Community Strategic Plan 2018-2028 and the Delivery Program 2018/19-2020/21.

The Draft Strategy builds on four existing priority areas of the previous Strategy to:

  • engage and inform our community
  • support economic development
  • enhance digital communications; and
  • build Council’s identity.

It also confirms the need to pursue multiple channels for effective communication and supports the expansion of Council’s digital channels and capabilities in this area, in particular, video and social media.

The Draft Strategy places increased emphasis on partnering with local businesses to promote North Sydney as a visitor destination, in line with the tourism initiatives identified in the North Sydney Community Strategic Plan 2018-2028.

Submissions closed 5pm, 30 August 2019.

For further information contact Sandra Moore, Manager Communications & Events on 9936 8100.

  • Privacy Statement: Any personal data captured in this submission will be stored by Council in accordance with its Privacy Statement, Privacy Management Plan, Government Information (Public Access) Act 2009 and the Privacy and Personal Information and Protection Act 1998. Personal information captured will be used only for participation in this project and will not be disclosed to any third party without your written consent.

    Details of individual submissions may be made public in accordance with Part 3, Division 1, Clause 18(g) of the Government Information (Public Access) Act 2009. Personal information will only be made

    Privacy Statement: Any personal data captured in this submission will be stored by Council in accordance with its Privacy Statement, Privacy Management Plan, Government Information (Public Access) Act 2009 and the Privacy and Personal Information and Protection Act 1998. Personal information captured will be used only for participation in this project and will not be disclosed to any third party without your written consent.

    Details of individual submissions may be made public in accordance with Part 3, Division 1, Clause 18(g) of the Government Information (Public Access) Act 2009. Personal information will only be made available by application in accordance with Part 2, Division 2 - Public interest considerations - of the Government Information (Public Access) Act 2009.


    Consultation has concluded
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